Supporting Infant Feeding through the Baby-Friendly Initiative
We are a registered not-for-profit organization dedicated to the protection, promotion and support of breastfeeding and the implementation of the Baby-Friendly Initiative (BFI) in Canada.
Choose Your Path to Find Resources and Support
BCC serves multiple audiences with tailored information and resources.
Healthcare Facilities
Become Baby-Friendly Designated
Healthcare Professionals
BFI Implementation Resources
Parents and Families
Information & Resources
Members
Access Your Member Benefits
37 Baby-Friendly Facilities Across Canada
BCC maintains Canada’s most comprehensive directory of Baby-Friendly designated health-care facilities. Explore the map to find hospitals, birthing centres, and community health services across Canada that have demonstrated their commitment to providing evidence-based infant feeding support.
9
Provinces & Territories
35
Years of Service
37
Facilities Implementing BFI
37 facilities
Latest News & Upcoming Events
Stay informed about BCC programs, events, and updates.
Submission Date Extended For National Breastfeeding Week Contest
Read moreLearn more about the contest here.
Call for 2026 Board of Directors nominations:
Read moreNomination period: We invite you to nominate yourself or a colleague (with permission) by midnight (ET) on Friday, February 27, 2026. Learn more about eligibility criteria and obligations of directors.
Nominate a volunteer for “Our Legacy” page!
Read moreRecognizing Volunteers The Breastfeeding Committee for Canada recognizes individual members who have gone “above and beyond” to further the goals of the organization. Since 1996 the BCC has provided leadership in the implementation of the Baby-Friendly Initiative in Canada, working with interested individuals and groups to improve health outcomes for all families. This work has…
Honour Roll Nominations
Read moreHonour Roll nominations for Breastfeeding Champions can be viewed now! Read the nominations here
Request for feedback on BFI Assessment process
Read moreWe are seeking your feedback on how the BCC can streamline BFI Assessments and recognize quality improvement progress of implementing BFI in Canada. Go to our feedback survey
New Strategic Plan
Read moreJust released: Our Strategic Plan Looking to 2029 The BCC Board officially approved the BCC Strategic Plan 2024-2029: it is now available on our website.
Improving Maternal Child Health in Canada
Since 1991, the Breastfeeding Committee for Canada has been dedicated to implementing evidence-based infant feeding practices in healthcare settings across the country. Through the Baby-Friendly Initiative, we’ve supported healthcare facilities in providing consistent, evidence-informed care and support that helps families meet their infant feeding goals.
Our mission is to protect, promote, and support breastfeeding and informed infant feeding decisions by providing national leadership and guidance for the Baby-Friendly Initiative.
35
Years Supporting Infant Feeding
37
Facilities Implementing BFI
Become a Member
- Voting at the annual general meeting
- Timely communication about BFI news and events
- Member’s discount at the BCC’s National Symposium